Self-serve · Instant download · $97

Do it yourself.
Do it right.

The prompts, the framework, and the interpretation guide to audit your own AI visibility — without a consultant. Everything you need to see your AI portrait, map the gaps, and know what to do next.

DIY Visibility Toolkit
$97
One-time · instant access
  • OLV audit prompt set (3 platforms)
  • Gap mapping framework
  • Interpretation guide
  • Priority action template
  • Downloadable PDF + Notion template
  • Lifetime access to updates
↓ Instant download on purchase

Four steps. One sitting. Your own AI portrait.

The toolkit is structured as a guided process — not a pile of prompts. Each step builds on the last, and the interpretation guide tells you what you're looking at as you go.

1
~15 min

Define your intent

Before querying AI, you name your Declared Intent Vector — how you intend to be understood. The toolkit provides a structured template so this is specific, not vague.

Included: DIV template
2
~30 min

Query three AI systems

Run the included prompt set across ChatGPT, Claude, and Gemini. The prompts are structured to surface identity, expertise, association, and reputation responses — the same types used in the done-for-you Report.

Included: Full prompt set (3 platforms)
3
~20 min

Map your gaps

Compare what you found against your DIV using the included gap mapping framework. Where are you aligned? Where has meaning drifted? Where are you absent or misread? The framework guides the interpretation.

Included: Gap mapping framework
4
~20 min

Build your priority action list

Use the priority action template to sequence your top three moves. Not a long list — three specific, ordered steps based on gap severity and signal leverage. The Phynom Flow is your reference frame throughout.

Included: Priority action template
Total time
In one sitting ~90 minutes
Spread across a week One step per day
Platforms needed ChatGPT · Claude · Gemini (all free tier)

Everything you need. Nothing you don't.

The toolkit is a structured set of documents — not a course, not a community, not a drip email sequence. You buy it, you download it, you run it. At your pace, on your timeline.

01
OLV Prompt Set

The full set of prompts to run across ChatGPT, Claude, and Gemini — structured by category: identity, expertise, association, reputation, positioning. Copy, run, capture.

PDF · copy-paste ready
02
DIV Template

A structured template to define your Declared Intent Vector before you query anything. The framing you need to interpret AI responses against something real, not a vague feeling.

PDF + Notion template
03
Gap Mapping Framework

The analytical framework for comparing OLV against DIV. Alignment, drift, absence, distortion — named and mapped. The framework that underpins the done-for-you Report, adapted for self-use.

PDF + Notion template
04
Priority Action Template

A simple template to turn your gap map into three prioritised next steps. Ordered by signal leverage and ease. Grounded in the Phynom Flow: Measure · Position · Steward.

PDF + Notion template
05
Interpretation Guide

How to read what AI says about you — and what it doesn't say. Common patterns, red flags, and what different kinds of gaps typically mean. Written for people doing this for the first time.

PDF · 12 pages
06
Lifetime Access to Updates

AI systems evolve. The toolkit evolves with them. Any significant prompt or framework updates are sent to all buyers — at no extra cost.

Email delivery · no expiry
Good fit
  • Comfortable querying AI tools yourself
  • Prefer to work independently, on your own timeline
  • Want the framework without the consulting cost
  • Curious to understand the process before commissioning a Report
Better elsewhere
  • Want the work done for you — see the AI Visibility Report ($197)
  • Need competitive landscape and a roadmap — see the AI Identity Audit ($497)
  • Just starting out — try the free AI Visibility Check first
Do I need paid AI accounts?
No. The free tier of ChatGPT, Claude, and Gemini is sufficient to run all the prompts in the toolkit. If you have paid accounts, the responses tend to be richer — but it's not required.
How is this delivered?
Instant download on purchase. You'll receive a ZIP containing the PDF documents and a Notion template link. No waiting, no onboarding call, no drip sequence.
What if I'm not technically confident?
The toolkit is written for people who have used AI tools at least a few times — not for technical experts. If you've had a conversation with ChatGPT, you have everything you need. The interpretation guide does the analytical work for you.
Can I use this for a client?
Yes. Single-user licence covers one person or brand per run — but communications professionals often purchase the toolkit to run on behalf of clients. If you're running multiple audits regularly, the done-for-you AI Visibility Report may be a more efficient path.
DIY Visibility Toolkit

Your AI portrait. Your pace. Your $97.

Six documents. One guided process. Everything you need to see how AI represents you — and know what to do about it.

Get the Toolkit — $97 → Instant download · PDF + Notion · lifetime updates